A white-label web design alternative that keeps the margin with you
Paying $450 to $500 to fulfill a $900 to $1,000 service cuts deeply into your margins. Hire a vetted web design specialist who works inside your agency, placed in 21 days on average and paid at cost.
Free 30-minute call. Free replacement guarantee.
How white-label web design works, and what it costs beyond the margin
White-label web design means sending builds to an outside studio that works under your name. You pay per site, per page, or per hour, and maintenance requests are quoted and billed as they come in.
- Every small change is a ticket
- A client wants a phone number updated. That becomes a request, a quote, and a wait.
- Builds don't follow your standards
- Each site comes back built the provider's way, with their preferred theme and plugins, which you then have to support.
- Maintenance revenue leaks
- Care plans are some of the steadiest revenue an agency has. White-label takes a share of every one.
- Timelines aren't yours to set
- Your launch date depends on where you sit in someone else's queue.
What you buy from a white-label provider
- Site builds
- Maintenance plans
- Landing pages
- Fixes and small changes billed by the request
What changes with a hire inside your agency
- Builds follow your stack and your standards
- Small changes get done the same day
- One developer learns your clients' sites instead of a rotating team
- Maintenance revenue stays with you
What white-label costs as you grow
Take a $900 to $1,000 service that costs you $450 to $500 to fulfill. At ten clients, $4,500 to $5,000 a month goes to your provider. At twenty, it is $9,000 to $10,000.
The work doesn't get cheaper as you add clients, because each one is another package. Your cost of delivery grows exactly as fast as your revenue.
A hire is one fixed monthly cost. It doesn't rise when you sign another client. Their pay carries no markup from us, and we walk through the exact numbers for your roster on a call.
Which role to hire first to replace white-label web design
Start hereWeb Developers
A developer who builds from approved designs and clears the maintenance queue covers what most agencies send out.
Then add
What a week of in-house web design looks like
- Build pages for the site currently in production
- Clear the queue of small changes and fixes
- Run updates and backups across sites on care plans
- QA a site before it launches
- Record a short walkthrough for the client or account manager
When white-label is still the right call
A hire isn't always the answer. Stay with your provider if:
- You sell only a few sites a year
- A project needs a specialty you won't need again
- You're covering a short spike in builds
What can go wrong, and how to handle it
- Projects stall during the handover
- Finish in-flight projects with your provider. Start your hire on the next build and on the maintenance queue, where the work is small and frequent.
- Design quality drops
- A developer builds from approved designs. Keep design direction with your team, or add a designer as a second seat.
- One person is a single point of failure
- Have them document each build and where things live. And if a hire doesn't work out, we replace them at no extra cost.
How to leave white-label without breaking what works
- Step 1
Start with one seat
Pick the service where white-label costs you the most margin, and hire for that first.
- Step 2
Run both for a while
Keep your provider on existing accounts while your hire takes new work and learns your process.
- Step 3
Move accounts in batches
Shift clients over a few at a time, starting with the ones you know best.
- Step 4
Then cancel
End the white-label contract once your hire is carrying the load, not before.
The hire is one event. The system around it is the product.
Most firms hand you a hire and disappear. We stay. You get support as the owner, and your hire gets support of their own.
- Delegation Blueprint
- Before we recruit anyone, we map what to hand off first and turn it into a written role you approve.
- Client Success Manager
- One person who stays with you after the hire starts, not just until they do.
- VA Mentor
- Your hire has their own mentor, so you aren't the only one coaching them.
- Quarterly calls
- Every quarter we get on a call to see how the hire is working out and what to adjust.
Most firms take a cut of every hour your hire works. We don't.
You get one all-in price per hire: your hire's pay, at cost, plus one flat monthly fee from us. No percentage of wages and no hidden fees.
The markup model
- The firm bills you an hourly rate and pays your hire a fraction of it.
- You rarely see what your hire actually takes home.
- A raise for your hire means a bigger cut for the firm.
- The better your hire gets, the more the firm keeps.
The TalentFuze model
- Your hire is paid at cost. No markup on wages.
- You set what your hire gets paid. We give you the benchmark.
- Our fee is one flat monthly amount, separate from your hire's pay.
- Give your hire a raise and our fee stays exactly the same.
When you give a raise
Say your hire has a great first year and you give them a raise. With a markup model, the firm's cut grows with it. With us, every dollar of that raise goes to your hire and our flat fee doesn't move.
Free 30-minute call. Free replacement guarantee.
Other white-label alternatives
Questions we hear all the time
Can a developer also do the design?
Some can, but treat them as separate skills. Most agencies keep design direction in-house and hire a developer to build from approved designs.
What about hosting and maintenance?
Your hire can run updates, backups, and fixes across the sites you manage, so care-plan work is done by your own team.
Which platforms can they build on?
WordPress, Shopify, and Webflow are the most common. The stack is written into the role before we recruit, and candidates are matched to it.
Should I move current projects over?
Not mid-build. Let your provider finish what is in flight and start your hire on the next project.
We rely on white-label fulfillment today. Can we switch without breaking things?
Yes. White-label feels safe, but paying $450 to $500 to fulfill a $900 to $1,000 service eats your margins. We help you bring fulfillment in-house without breaking what's already working.
How is this different from a freelancer marketplace or white-label provider?
Marketplaces leave you sorting profiles with no vetting, onboarding, or support. White-label fulfillment cuts deeply into your margins. We help you hire a vetted team member who works inside your agency, then support you both with a Client Success Manager, a VA Mentor, and quarterly calls.
How does pricing work?
You get one all-in price per hire: your hire's pay plus one flat monthly fee from us. No percentage of wages and no markup on what your hire is paid. Your hire is paid at cost, and there are no hidden fees. We walk through the exact numbers for your roles on a call.
How long does it take to get someone placed?
21 days on average to place. That covers the delegation and workload analysis, role definition, talent matching, interviews, and onboarding prep.
See what your next hire
would cost
Thirty minutes. We'll map the roles worth delegating first and walk through the exact numbers for each one.
Free 30-minute call. Free replacement guarantee.
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