Hire an offshore meta ads specialist for your agency
Facebook and Instagram campaign builds, creative testing, and reporting. Vetted for marketing agency work, placed in 21 days on average, and paid at cost with no markup on wages.
Free 30-minute call. Free replacement guarantee.
- Time to place
- 21 days on average
- Based in
- Philippines or Latin America
- Pay
- At cost. You set it.
- If it doesn't work out
- Free replacement
On Meta, creative is the targeting, and testing it takes more hours than you have
Results depend on a steady supply of new creative and structured tests, and that work is easy to skip when the account is doing fine. A Meta Ads specialist runs the testing, watches frequency and cost daily, and tells you what to make next.
Signs it's time to hire a meta ads specialist
- The same ads have been running for months
- Nobody can say which creative angle is working
- Pixel and Conversions API setup is unverified
- Costs creep up and are noticed at month end
- Media buyers wait on creative, and designers wait on direction
What your meta ads specialist takes off your plate
- Build and launch campaigns in Ads Manager
- Set up audiences, pixels, and the Conversions API
- Rotate creative and run structured tests
- Watch spend, frequency, and cost per result daily
- Pull the weekly and monthly performance reports
Every hire starts with our Delegation Blueprint, so the exact task list is built around your agency before we recruit.
Tools they work in
Who hires this role
What to look for in a meta ads specialist
Junior
1–2 years
Builds campaigns and ad sets from a template, uploads creative, and reports daily numbers.
Mid-level
3–5 years
Plans and runs creative tests, manages budgets across accounts, sets up events and audiences, and briefs designers.
Senior
6+ years
Sets strategy for large budgets, diagnoses tracking and attribution problems, and directs creative.
Where a meta ads specialist fits in your agency
- Reports to
- Your paid social lead. In a smaller agency, you.
- What stays with you
- Offer and positioning for each client
- Budget conversations
- Approval of creative that could cause a brand or policy problem
- What to measure
- New creative tested per account each month
- Cost per result against target
- Days between a performance drop and a response
The first 90 days
Days 1–30
Learns your naming and testing process and manages a few accounts with review.
Days 31–60
Owns daily management and runs the creative testing calendar.
Days 61–90
Carries a full book and writes creative briefs from what the data shows.
Interview questions to ask a meta ads specialist
You interview and choose who joins your team. These separate people who have done the work from people who can describe it.
- 01How do you structure a creative test?
- 02Cost per purchase jumped 40% overnight. What do you check?
- 03How do you verify the pixel and Conversions API are set up correctly?
- 04Show me an ad that won a test. Why do you think it won?
- 05What do you do when an ad account gets restricted?
- 06How do you brief a designer on what to make next?
The hire is one event. The system around it is the product.
Most firms hand you a hire and disappear. We stay. You get support as the owner, and your hire gets support of their own.
- Delegation Blueprint
- Before we recruit anyone, we map what to hand off first and turn it into a written role you approve.
- Client Success Manager
- One person who stays with you after the hire starts, not just until they do.
- VA Mentor
- Your hire has their own mentor, so you aren't the only one coaching them.
- Quarterly calls
- Every quarter we get on a call to see how the hire is working out and what to adjust.
What it costs, and what you're protected by
Paid at cost
You get one all-in price per hire: your hire's pay, at cost, plus one flat monthly fee from us. No percentage of wages and no hidden fees.
You set the pay
You set what your hire gets paid. We give you the benchmark.
The savings
Up to 70% savings in cost versus hiring the same role in the U.S.
Free replacement guarantee
If a hire doesn't work out, we replace them at no extra cost.
Questions we hear all the time
Do they make the ad creative?
They plan and brief it, and many can make simple versions. For volume, pair them with a graphic designer or video editor.
Can they manage TikTok or other paid social too?
Often, yes. Name the platforms in the role definition so candidates are matched to them.
What access do they need?
Access to your Business Manager and each client's ad account, granted by you. The accounts stay yours and your clients'.
How does pricing work?
You get one all-in price per hire: your hire's pay plus one flat monthly fee from us. No percentage of wages and no markup on what your hire is paid. Your hire is paid at cost, and there are no hidden fees. We walk through the exact numbers for your roles on a call.
What if a hire doesn't work out?
If a hire doesn't work out, we replace them at no extra cost.
Other roles we fill
See what your next hire
would cost
Thirty minutes. We'll map the roles worth delegating first and walk through the exact numbers for each one.
Free 30-minute call. Free replacement guarantee.
Loading available times…